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With this privacy policy we, YB Store Launch (hereinafter “YB Store Launch” or “we” or “us”) inform you about the scope of the processing of your personal data (hereinafter "data") on our platform at This policy does not apply to linked websites that are not owned and controlled by YB Store Launch. If you are using our Services, please also refer to our Data Processing Addendum.

In principle, we will only use your personal data in accordance with the applicable data protection laws, in particular the Belgium Data Protection Act (“DPA”), the General Data Protection Regulation (“GDPR”), and only as described in this privacy policy.

Personal data is any information relating to personal or material circumstances that relates to an identified or identifiable individual. This includes, for example, your name, date of birth, e-mail address, postal address, or telephone number as well as online identifiers such as your IP address. In contrast, information of a general nature that cannot be used to determine your identity is not personal data. This includes, for example, the number of users of a website. However, we reserve the right to put this data to additional uses to the extent permitted or required by law or necessary to support legal or criminal investigations. In this case, we will inform you again about this further data processing to the extent required by law and obtain your consent.

The Data Controller

Responsible for data processing in accordance with the provisions of the DPA and GDPR is:

YB Store Launch, Yehuda Berger, BTW 0.765.640.992, with registered offices at Jacob Jordaensstraat 90, 2018, Antwerpen

Tel: +1 (845) 400 6386

Should you have any questions about this Privacy Policy or the feeling that your interests are not or inadequately represented, you can contact us via email:

The Supervisory Authority

According to the DPA and GDPR, you are entitled to file a complaint with your local Supervisory Authority or the Supervisory Authority responsible for us. You can reach the Belgian Data Protection Authority per mail using Rue de la Presse 35, 1000 Brussels or per e-mail using Nonetheless, we would appreciate the chance to deal with your concerns first before you approach any Supervisory Authority.

The relevant legal bases

In accordance with Article 13 of the GDPR, we inform you of the legal basis for our data processing. If the legal basis is not stated, the following applies:


  • the legal basis for obtaining consent is Art. 6(1)(a) and Art. 7 GDPR,
  • the legal basis for processing in order to fulfil our services and carry out contractual measures and respond to enquiries is Art. 6(1)(b) GDPR,
  • the legal basis for processing in order to fulfil our legal obligations is Art. 6(1)(c) GDPR, and
  • the legal basis for processing in order to protect our legitimate interests is Art. 6(1)(f) GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 (1) (d) GDPR serves as the legal basis.

Your rights

Please contact us using at any time with questions and suggestions regarding data protection and to enforce your rights as a data subject.

You also may have the right to request that we provide you with (1) a list of certain categories of personal information we have disclosed to third parties for direct marketing purposes during the immediately preceding calendar year and (2) the identity of those third parties. In addition, you have the right to request that we delete the personal information we have collected from you.

  1. GDPR
    These rights are standardized in Art. 15 - 22 GDPR. This includes:
    • the right to information,
    • the right to erasure,
    • the right to rectification,
    • the right to data portability,
    • the right to restriction of data processing,
    • the right to object to data processing.
  2. CCPA
    You are entitled at any moment to enforce the rights available to you, as a California Resident or Citizen you may have the right to request, twice in a 12-month period, the following information about the personal information we have collected about you during the past 12 months:
    • the categories and specific pieces of personal information we have collected about you;
    • the categories of sources from which we collected the personal information;
    • the business or commercial purpose for which we have collected or sold the personal information;
    • the categories of third parties with whom we have shared the personal information; and
    • the categories of personal information about you that we have sold or disclosed for a business purpose, and the categories of third parties to whom we sold or disclosed that information for a business purpose.

Automated Decision Making

Automated decision making is not used at YB Store Launch.

Processing of special categories of data

No special categories of data are actively collected or processed at YB Store Launch.

General information on data processing

In the course of our business and platform operations, we process data. This also includes disclosure by transmission to third parties and, where applicable, to so-called third countries outside Belgium and the EEA. Where we transfer data outside Belgium or EEA, we have highlighted this accordingly below.

If, in the course of our processing, we disclose data to other persons and companies (order processors or third parties), transmit it to them or otherwise grant them access to the data, this will only be done on the basis of a legal permission i.e., the above-mentioned legal bases. If we commission third parties to process data, this is done on the basis of Art. 28 GDPR and typically on the basis of a so-called "processing agreement". For your convenience and to keep this policy as simple as possible we have listed our Service Providers below.

Data processing

The individual data concerned, processing purposes, legal bases, recipients and, where applicable, transfers to third countries are listed below:

The legal basis for data processing is our legitimate interest in the ongoing provision and security of our web site in accordance with Art. 6 (1) f GDPR. The log file is deleted after seven days, unless it is needed to prove or clarify specific legal violations that have become known within the retention period.

  1. Hosting

    To provide our platform, we use Amazon Web Services, Inc who process the below-mentioned data and all data to be processed in connection with the operation of our platform on our behalf.The legal basis for the data processing is our legitimate interest in providing our web site in accordance with Art. 6 (1) f) GDPR.

  2. Log file during your visit
    We log your visit. In doing so, we process:
    • Name(s) of our accessed web site(s),
    • date and time of the access,
    • the amount of data transferred,
    • the browser type and version,
    • the operating system you use,
    • the referrer URL (the previously visited web site),
    • your IP address,
    • the requesting provider.
  3. Contacting us

    If you contact us, we process the following data from you for the purpose of processing and handling your enquiry: Name, contact details -if provided by you- and your message.

    The legal basis of the data processing is our obligation to fulfil the contract and/or to fulfil our pre-contractual obligations in accordance with Art. 6 (1) b) GDPR and/or our legitimate interest in processing your enquiry in accordance with Art. 6 (1) f) GDPR.

  4. Contract fulfilment and data management in the context of the YB Store Launch services

    We process various data within the framework of the provision of our services and for the initiation and processing of the existing contractual relationship between you and us. This may include your e-mail or other data you upload, contact details you disclose and any other data you are voluntarily providing when signing up and testing, or using our services. We also process your billing, payment, and other data relevant to your subscription when you purchase our services. Accordingly, the data is processed on the basis of Art. 6 (1) b) GDPR as well as to fulfil our legal obligations pursuant to Art. 6 (1) c) GDPR.

  5. Administration, financial accounting, office organization, contact management.

    We process data in the context of administrative tasks as well as organization of our operations, financial accounting, affiliate program and compliance with legal obligations, such as archiving. In this regard, we process the same data that we process in the course of providing our contractual services. The processing bases are Article 6 (1) (c) GDPR, Article 6 (1) (f) GDPR. Customers, interested parties, business partners and visitors are affected by the processing. The purpose and our interest in the processing lies in the administration, financial accounting, office organization, archiving of data, i.e., tasks that serve the maintenance of our business activities, performance of our tasks and provision of our services. The deletion of data with regard to contractual services and contractual communication corresponds to the data mentioned in these processing activities.

    In this context, we disclose or transfer data to the tax authorities, consultants, such as tax advisors or auditors, as well as other fee offices and payment service providers.

    Furthermore, based on our business interests, we store information on suppliers and other business partners, e.g., for the purpose of contacting them at a later date. This data, most of which is company-related, is generally stored permanently.

  6. Technical services

    We process the data of our customers in order to enable them to select, purchase or commission the selected services. The required information is identified as such in the context of the order, purchase order or comparable contract conclusion and includes the information required for the provision of services and billing as well as contact information. The legal bases are contractual performance and pre-contractual inquiries on the basis of Art. 6 (1) b) GDPR, legal obligation on the basis of Art. 6 (1) c) GDPR, and our legitimate interests on the basis of Art. 6 (1) f) GDPR.

  7. Use of cookies

    We use so-called cookies on our web site. Cookies are small text files that are stored on your respective device (PC, smartphone, tablet, etc.) and saved by your browser. For further information please refer to our Cookie Policy. The legal basis for the use of cookies is your consent in accordance with Art. 6 (1) a) GDPR as well as our legitimate interest in accordance with Art. 6 (1) f) GDPR.

Duration of data storage

We only store personal data for as long as it is necessary for the purposes for which it is processed or for as long as any consent you have given us has been revoked by you. Insofar as statutory retention obligations must be observed, the storage period for certain data may be up to 10 years, irrespective of the processing purposes.

Transfer of personal data

YB Store Launch will not disclose or otherwise distribute your personal data to third parties unless this is necessary for the performance of our services (legal basis for processing: Art. 6 (1) b) GDPR), you have consented to the disclosure (legal basis for processing: Art. 6 (1) a) GDPR) or the disclosure of data is permitted by relevant legal provisions.

YB Store Launch is entitled to outsource the processing of your personal data in whole or in part to external service providers acting as processors for YB Store Launch pursuant to Art. 4 No. 8 GDPR within the framework of the DPA and GDPR. External service providers support us, for example, in the technical operation and support of the platform, data management, the provision and performance of services, marketing, as well as the implementation and fulfilment of reporting obligations.

The service providers commissioned by YB Store Launch process your data exclusively in accordance with our instructions. YB Store Launch remains responsible for the protection of your data, which is ensured by strict contractual regulations, technical and organizational measures and additional controls by us.

Personal data may also be disclosed to third parties if we are legally obliged to do so e.g., by court order (legal basis for processing: Art. 6 (1) (c) GDPR) or if this is necessary to support criminal or legal investigations or other legal investigations or proceedings at home or abroad or to fulfil YB Store Launch’s legitimate interests (legal basis for processing: Art. 6 (1) (f) GDPR).


State-of-the-art internet technologies are used to ensure the security of your data. During the online enquiry process, your details are secured with SSL encryption. For secure storage of your data, the systems are protected by firewalls that prevent unauthorized access from outside. In addition, technical and organizational security measures are used to protect the personal data you have provided against accidental or intentional manipulation, loss, destruction, or access by unauthorized persons.

Updating your information

If you believe that the information, we hold about you is inaccurate or that we are no longer entitled to use it and want to request its rectification, deletion, or object to its processing, please contact us using or do so in your account. For your protection and the protection of all of our users, we may ask you to provide proof of identity before we can answer the above requests.

Keep in mind, we may reject requests for certain reasons, including if the request is unlawful or if it may infringe on trade secrets or intellectual property or the privacy of another user. Also, we may not be able to accommodate certain requests to object to the processing of personal information, notably where such requests would not allow us to provide our service to you anymore.

Links to other providers

Our website also contains - clearly recognizable - links to the websites of other companies. Insofar as there are links to websites of other providers, we have no influence on their contents. Therefore, no guarantee or liability can be assumed for these contents. The respective provider or operator of the pages is always responsible for the content of these pages.

The linked pages were checked for possible legal violations and recognizable infringements at the time of linking. Illegal contents were not recognizable at the time of linking. However, permanent monitoring of the content of the linked pages is not reasonable without concrete indications of a legal violation. Such links will be removed immediately if infringements of the law become known.

Social media

We maintain presences in the "social media" (currently LinkedIn). Insofar as we have control over the processing of your data, we ensure that they comply with applicable data protection regulations. However, you use these platforms and their functions on your own responsibility. This applies in particular to the use of the interactive functions (e.g., commenting, sharing, rating). With your consent, data may be transferred to a third country outside the EU, which may have a lower level of data protection than the EU (Art. 49 para. 1 p. 1 lit. a GDPR). We maintain our social media profiles in order to communicate with visitors to these profiles es and to inform them about our offers in this way.

In addition, we collect data for statistical purposes in order to be able to further develop and optimize the content and to make our offer more attractive. The data required for this purpose (e.g., total number of page views, page activities and data provided by visitors, interactions) are processed and made available by the social networks. We have no influence on the generation and presentation of this data.

In addition, your personal data is used by the providers of the social media, but also by us for market research, communication, and advertising purposes. It is possible, for example, that usage profiles are created based on your usage behavior and the resulting interests. This allows, among other things, advertisements to be placed within and outside the platforms that presumably correspond to your interests. Cookies are usually stored on your computer for this purpose. Independently of this, data that is not directly collected from your end devices may also be stored in your usage profiles. The storage and analysis also take place across devices; this applies in particular, but not exclusively, if you are registered as a member and logged in to the respective platforms.

We do not collect or process any other personal data.

The processing of your personal data by us is based on our legitimate interests in effective information and communication pursuant to Art. 6 (1) sentence 1 lit. f GDPR.

If you are asked for consent to data processing, i.e., if you declare your consent by confirming a button or similar (opt-in), the legal basis of the processing is Art. 6 (1) sentence 1 lit. a., Art. 7 GDPR.

If you are a member of a social network and do not want the network to collect data about you via our platform and link it to your stored membership data with the respective network, you must

  1. log out of the respective network before visiting our fan page
  2. delete the cookies on your device and
  3. close and restart your browser

After logging in again, however, you will once more be recognizable to the network as a specific user.

Since we do not have complete access to your personal data, you should contact the providers of the social media directly if you wish to assert your rights, as they each have access to the personal data of their users and can take appropriate measures and provide information.

Personal information and children

Our services are aimed at people aged 18 and over. We will not knowingly collect, use or disclose personal information from minors under the age of 18 without first obtaining consent from a legal guardian through direct offline contact.

Changes and updates to the privacy policy

We kindly ask you to regularly inform yourself about the content of our privacy policy. We will amend the privacy policy as soon as changes to the information processing activities we carry out make this necessary. We will inform you as soon as the changes require an act of cooperation on your part (e.g., consent) or other individual notification.

Concerns and Contact

If you have any concerns about a possible compromise of your privacy or misuse of your personal information on our part, or any other questions or comments, you can contact us using